Trade Fair Benefit Check Trainer

The e-learning videos give an introduction on how to handle the Trade Fair Benefit Check

and show how to effectively use this tool for planning and evaluating a trade fair participation.

Overview and introduction on the Trade Fair Benefit Check

Film with general information on trade fair benefit calculation

(Length: 6:30 min, file size: 6 MB)

Lesson 1: Benefit by Quantity

Define trade fair goals and identify the respective value of benefit

(Length: 17:20 min, file size: 17.4 MB)

Lesson 2: Benefit by Quality

How can qualitative goals and effects of a trade fair participation be quantified?

(Length: 8:45 min, file size: 9.1 MB)

Lesson 3: Cost Accounting

Whether planning or evaluating a trade fair participation – detailed differentiation

keeps costs under control (Length: 5:40 min, file size: 5.9 MB)